Why immersive commerce is more essential than ever for retailers
The customer experience has never been more important for retailers as they fight to differentiate themselves from Amazon and other giant mass merchants. Now that the coronavirus has shuttered stores...
View ArticleWhy Vertebrae is leading the 3D and AR commerce revolution
Now more than ever, immersive commerce experiences in 3D and augmented reality (AR) that blend virtual products with real-world context are a vital tool to engage and convert online shoppers. With...
View ArticleWhy DIY 3D and AR is tempting — and why it’s a bad idea
As demand for immersive shopping features surges, retailers may consider keeping 3D and augmented reality (AR) development in-house — a temptation they should resist if their assets are to be...
View ArticleA|B Testing: Best Practices for 3D/AR
The benefit of 3D and Augmented Reality (AR) has become vastly evident in today’s eCommerce market. Those that engage see increased conversion rates, revenue per visit, and average order value. Check...
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Getting Started with AR Content Creation
“I have a product that I want to generate augmented reality (AR) content for. I am by no means a 3D expert and I don’t even know where to begin. I don’t want to make content myself and I need help...
View ArticleBringing Innovation to the Aging Product Page
Stuck at home and shopping online? Who isn’t. The pandemic has turned brick and mortar completely upside down, leaving online shoppers with limited tools to make confident purchase decisions. When...
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goodr: From better to best with Virtual Try-on
goodr? Who are they, you ask? You’ll want to bookmark this small, quirky, fantastic brand of athletic sunglasses if you do any kind of exercise. Here’s why. When founder Stephen Lease was training...
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Vertebrae Customer Spotlight: Mystery Ranch
Read the shortened case study version here. About Mystery Ranch An enduring brand For more than 20 years, Mystery Ranch has manufactured hand-built, high-quality, user-specific designs that use the...
View ArticleWhat brands and retailers need to know about Apple’s iOS 14.5 update
iOS 14.5, the latest version of Apple’s mobile operating system, and one of its most anticipated software updates for iPhones and iPads in years is launching today. Apple users will now have to opt-in...
View ArticleAR vs VR: The differences explained
What is AR? Augmented reality (AR) may be a new term to some but it’s what Vertebrae specializes in. By definition, augmented reality is “an interactive experience of a real-world environment where...
View ArticleWhy DIY 3D and AR is tempting — and why it’s a bad idea
The post Why DIY 3D and AR is tempting — and why it’s a bad idea appeared first on Vertebrae.
View ArticleA|B Testing: Best Practices for 3D/AR
The post A|B Testing: Best Practices for 3D/AR appeared first on Vertebrae.
View ArticleGetting Started with AR Content Creation
The post Getting Started with AR Content Creation appeared first on Vertebrae.
View ArticleBringing Innovation to the Aging Product Page
The post Bringing Innovation to the Aging Product Page appeared first on Vertebrae.
View Articlegoodr: From better to best with Virtual Try-on
The post goodr: From better to best with Virtual Try-on appeared first on Vertebrae.
View ArticleVertebrae Customer Spotlight: Mystery Ranch
The post Vertebrae Customer Spotlight: Mystery Ranch appeared first on Vertebrae.
View ArticleWhat brands and retailers need to know about Apple’s iOS 14.5 update
The post What brands and retailers need to know about Apple’s iOS 14.5 update appeared first on Vertebrae.
View ArticleAR vs VR: The differences explained
The post AR vs VR: The differences explained appeared first on Vertebrae.
View ArticleQR codes: Past, present, and the exciting future
The post QR codes: Past, present, and the exciting future appeared first on Vertebrae.
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